Bethenny Frankel Is Right – We’ve Lost the Plot with Life Events

In a recent viral TikTok, Bethenny Frankel calls out a growing trend: the pressure to turn every life milestone into an extravagant production. From $4,000 balloon arches at baby showers to multi-day weddings with bespoke gifts for every guest, Bethenny asks the obvious question: when did all of this become normal?

Her message hits home, especially for younger generations who are being pulled into debt before they’ve even found financial footing. “Everything is on steroids,” she says. “Even moderately wealthy people are going into debt for weddings.” And for what? A few Instagrammable moments that leave no room for meaning, joy, or financial stability.

At Financielle, we completely agree, and we’d argue it’s time to bring back the experience over excess mindset. Bethenny shares that her daughter’s parties were simple but special: four close friends, dressing up, an ice cream-making trip or bowling. No flex. No pressure. Just core memories built on joy, not spending.

Here’s what we recommend to resist the financial and social pressure to overspend:

1. Create a Budget That Reflects Your Values

Forget what everyone else is doing. Whether it’s your wedding, baby shower, or birthday, design your day around what feels good – not what looks good online. Start here with our guide to budgeting.

2. Use Sinking Funds to Avoid Event Debt

You can afford a celebration (if you plan for it). Sinking funds allow you to save gradually for upcoming events so you’re not hit with a huge bill all at once. Learn how to set one up here.

3. Unfollow the Hype

Comparison is the thief of both joy and financial freedom. Set digital boundaries. Curate your feed. And remind yourself often: not everyone is a Kardashian, and that’s okay.

Life’s biggest moments should feel personal and full of soul, not performative, stressful, and financed by credit.

Want to build a life that’s financially secure and still full of fun? Explore more from our blog here.